Over the next 12 months more than 200 Viral Bibles, published by Hodder, will be given away to random people at major Christian festivals and events. Each person receiving a Viral Bible will be asked to underline the verses that are most meaningful to them before passing the same copy on to another person who will then continue the process.
Each Viral Bible has a unique code inside the cover, so that you can log onto www.viralbibleproject.com key in the number sequence and track its journey, as well as draw inspiration from other people’s chosen verses. It is hoped that each copy of theViral Bible will travel the length and breadth of Britain and beyond before returning to the London head office of the Evangelical Alliance in Easter 2012.
The Viral Bible Project is a year-long campaign aimed at illustrating how the Bible continues to influence, inspire and direct people’s lives 400 years after King James published the authorised version. The Viral Bible Project is just one among scores of projects under the banner of Biblefresh.